Around the world today, the music industry is growing rapidly and artists, labels, and networks are always searching for more ways to reach fans and grow their outreach and recently, companies have found another new way to do it, and it involves purchasing merchandise. One of the leading companies in this industry is Merchbar, which stands tall as an important resource for merchandise companies and artists to reach new fans and sell more merchandise.
“Over 35,000 artists look to Merchbar to help them reach new fans and we’re thrilled to bring their merchandise to one of the leading destinations in music,” says John Hecker, the Founder and President of Merchbar.
Now, Merchbar has partnered up with music streaming company, Spotify, to create a massive new discovery network that will help artists maximize the reach of their merchandise online and also help fans discover and buy new merchandise from the artists they love. With Merchbar having over 35,000 artists on their platform and Spotify with their 59 global markets, 100 million active users, and 30 million paying subscribers, this partnership as new collaborative network is bound to achieve their goal of supporting artists and positively reaching fans all over the world.